Buying a house is an emotion driven investment, one in which the heart all too often gets in the way of the sane, straightforward, rational investor each of us knows ourselves to be.
Sometimes buyers (and renters) are very aware of the hot buttons that drive their home search decisions; other times these triggers are buried so deep that they screw up purchase after purchase until the buyer finally realizes that what he thinks he wants isn't really what he does want.
I hope all of the borrowers I work with read this article and think both with their head and their heart while looking for their next home. What we want we feel we need. Or do we?
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